Saturday, 24 September 2016

Producing An Ecommerce Web Content | SEO Marathon Free Training

Creating content for e-commerce sites serves a number of different purposes. First, it needs to be attractive to the search engines so that people find your pages. but once you've got people on your pages, the content needs to be effective not only in encouraging people to buyer products but also in getting them so excited that they want to share your content with other people through links and social media which help your overall SEO.

It’s one thing to simply describe a product but people are little more complex than that. Going back to marketing 101, we don't sell products and services we sell solutions to people's problems. So make sure to describe more than just the product, describe how the product is actually used and take opportunities through photos, videos, animations or even step-by-step diagrams to really show your customers how this thing works and how it will solve the problem of their having.

Friday, 9 September 2016

E-commerce Product Information Site Structure | SEO Marathon Free Training

E-commerce Product Information Site Structure
Just like any other kind of website, search engines need to understand how your e-commerce content is organized. With a well-organized structure, your content pages e-commerce specific pages and even the products themselves will be clearly recognizable and identifiable to search engines as they crawl the pages of your site. Remember the internal linking is crucial for helping search engines understand the structure of your website.

Friday, 2 September 2016

Technical Issues Of E-commerce Websites | SEO Marathon Free Training

Technical Issues Of E-commerce Websites
E-commerce websites are unique in that they're constantly evolving because of product inventory that's coming and going. These websites tend to be very large as well, which can increase the chances of technical issues being introduced. if you're running an e-commerce site there are some specific things to watch out for and some things to put on your to do list.